Ramli John - Growth Marketing and Conversion Optimization Expert

"Ramli helped identify new avenues to pursue as we work to launch our new product."
Dave Ramos - New York
"Ramli provided me with good questions to stir my information and help me come up with great insight and clarity."
Pat Garcia - Raleigh-Durham, North Carolina
"Ramli was really helpful and gave me some good ideas of what I should be doing next. Great mentor and great advice."
Isaac Vigil - Founder at Near TokyoOn
"Ramli was very helpful in drilling down on the customer motivations for using the service, challenging and testing some assumptions. "
Appu Ruby - Melbourne, Australia
"Before you can get users HOOKED on your product, you have to first ensure they start using it. Product-Led Onboarding™ provides a detailed, practical, how-to guide to crafting the perfect onboarding experience. "
Nir Eyal -Bestselling author of Hooked and Indistractable
"Ramli helped me by providing advice on how to build a double sided marketplace. His insights were incredibly useful and helped me define my next steps."
Bryn Jones - Co-founder at GrowSumo (Y Combinator S15)
"Ramli provided a lot of useful and encouraging feedback, and also gave direct advice on what to do next for my company."
Denis Gorbachev - CEO at Spire
"Ramli was superb at understanding where I am with my business and gave some excellent advice and tips on next steps."
Sharif Bouktila - CEO at Sapro Solutions / Edinburg, Ireland
"Just talking to Ramli helped me find focus for my business. I usually want to go in every direction, but he grounded me and suggested some simple ways to test my product. He's a real Lean guy. Listen to him, it'll make a huge difference!"
Violeta Nedkova - Co-founder at Amazemeet
"Within a 15 minute conversation he had given me several different ways that would allow me to validate my idea and make money while doing it."
Brandon Vlaar - Co-founder at Lending Loop
"Ramli unmistakably has the startup/entrepreneur mindset, and I'm sure could apply that to almost any topic."
Rhys Arkins - Founder at Key Location
"Ramli offered and delivered great suggestions on how to acquire new users."
Anand Patel - Founder and CEO at InterviewDrill
"I needed to soundboard some ideas on growth strategies for my new business. One of the things we discussed was content creation. Ramli provided insight on his experience with video versus webinars. The rationale he shared was exactly what I was looking for!"
Jason Perez - Principal at Red Bird Agency
"Ramli was very helpful and a great listener. I definitely have a couple really strong take-aways which are going to make me more successful in my product validation."
Ashley Asue - CEO at Glasshouse Inventory
"Ramli provided me with creative ideas and is a very numbers-oriented individual. He took the extra step of providing me with an intro, and I am grateful!"
Andrei Ismail - Co-founder at ProgrammerFitness.com

MY BEST-SELLING BOOK “PRODUCT-LED ONBOARDING”

If you’ve been in the SaaS space for some time, you’re probably all too familiar with these problems:

Free accounts don’t convert to paid nearly as often as you would like.
A large chunk of users never get to experience the full value of the product.
Your platform is littered with dead accounts that are taking up valuable space.

Let’s face it. Today’s users are impulsive and easily distracted. They don’t have the time (or patience) to try and figure things out by themselves.

They expect the product to be intuitive. Easy. And fast.

What’s more, they want more than they paid (or didn’t pay) for, and they want it now.

So, if their first date with your product is anything but silky-smooth, you risk losing out to the competition. Add to that a few, unfairly poor reviews and you’ll be more than just stuck.

In this book, you’ll learn the simple 6-step strategy used by giants like Mixpanel, Ubisoft, and Outsystems that will get you more loyal clients in a fraction of the time.

Best of all, it’s a process that will easily become second nature.

Learn how to:

Grab your customers’ attention from the get-go.
Make it easier for users to get good at using your product so they are more likely to use it.
Match value with behaviors and get users addicted to your product.
Win loyalty and praise by making clients feel like a VIP.
Involve sales and high-touch support in the onboarding process.
Rinse and repeat, and watch your business grow while you sleep.
Get this right and your new users will thrive with your product, and become lifelong customers.

READ THE 1st CHAPTER FREE

Or purchase the book now.

Product-Led Onboarding Book

- “Most growth problems start in the onboarding when people signup & leave. Product-Led Onboarding™️ is a must-read for everyone embarking on the critical activity of improving their onboarding. “
  
  Sean Ellis –Founder of GrowthHackers.com

Let’s connect. Send me a connection request on LinkedIn or follow me on Twitter.

LATEST BLOG POSTS

Bite-sized user onboarding: How breaking things down can improve product adoption

July 7, 2022 by Ramli John

Product-led growth is a team sport

May 19, 2022 by Ramli John

Why customer onboarding is like a video game (with Super Mario Bros as an example)

February 13, 2022 by Ramli John

The 7 psychology principles responsible for +20% growth for clients

February 1, 2022 by Ramli John

Making the product experience better with sales-assisted user onboarding

September 24, 2021 by Ramli John

The three types of “good” onboarding friction

June 24, 2021 by Ramli John

Help is on the way!

Send me a note with your question (or maybe you just want to say hi!). I reply back to all my emails.
No catch. No sales pitch. Just one entrepreneur and marketer helping another.

LET’S TALK

Product Growth for SaaS

Hey there! I'm Ramli (pronounced RAM-LEE, which rhymes with "valley.")

I help product-led companies convert more of their free users into lifelong customers. I'm the author of the best-selling book Product-Led Onboarding: How to Turn Users into Lifelong Customers.

Join my weekly newsletter to get my FREE growth cheat sheets with the proven step-by-step marketing strategies from today's smartest marketers such as Rand Fiskin, April Dunford, and Hiten Shah.

Ramli John – Product Growth Marketer for SaaS

MY BEST-SELLING BOOK “PRODUCT-LED ONBOARDING”

If you’ve been in the SaaS space for some time, you’re probably all too familiar with these problems:

Free accounts don’t convert to paid nearly as often as you would like.
A large chunk of users never get to experience the full value of the product.
Your platform is littered with dead accounts that are taking up valuable space.

Let’s face it. Today’s users are impulsive and easily distracted. They don’t have the time (or patience) to try and figure things out by themselves.

They expect the product to be intuitive. Easy. And fast.

What’s more, they want more than they paid (or didn’t pay) for, and they want it now.

So, if their first date with your product is anything but silky-smooth, you risk losing out to the competition. Add to that a few, unfairly poor reviews and you’ll be more than just stuck.

So, if their first date with your product is anything but silky-smooth, you risk losing out to the competition. Add to that a few, unfairly poor reviews and you’ll be more than just stuck.

In this book, you’ll learn the simple 6-step strategy used by giants like Mixpanel, Ubisoft, and Outsystems that will get you more loyal clients in a fraction of the time.

Best of all, it’s a process that will easily become second nature.

Learn how to:

Grab your customers’ attention from the get-go.

Make it easier for users to get good at using your product so they are more likely to use it.

Match value with behaviors and get users addicted to your product.

Win loyalty and praise by making clients feel like a VIP.

Involve sales and high-touch support in the onboarding process.

Rinse and repeat, and watch your business grow while you sleep.

Get this right and your new users will thrive with your product, and become lifelong customers.

Or purchase the book now.

Let’s connect. Send me a connection request on LinkedIn or follow me on Twitter.

LATEST BLOG POSTS

Bite-sized user onboarding: How breaking things down can improve product adoption

Product-led growth is a team sport

Why customer onboarding is like a video game (with Super Mario Bros as an example)

The 7 psychology principles responsible for +20% growth for clients

Making the product experience better with sales-assisted user onboarding

The three types of “good” onboarding friction

Help is on the way!

Send me a note with your question (or maybe you just want to say hi!). I reply back to all my emails.
No catch. No sales pitch. Just one entrepreneur and marketer helping another.

Product Growth for SaaS

Hey there! I'm Ramli (pronounced RAM-LEE, which rhymes with "valley.")

I help product-led companies convert more of their free users into lifelong customers. I'm the author of the best-selling book Product-Led Onboarding: How to Turn Users into Lifelong Customers.

Join my weekly newsletter to get my FREE growth cheat sheets with the proven step-by-step marketing strategies from today's smartest marketers such as Rand Fiskin, April Dunford, and Hiten Shah.

Ramli John – Product Growth Marketer for SaaS

MY BEST-SELLING BOOK “PRODUCT-LED ONBOARDING”

If you’ve been in the SaaS space for some time, you’re probably all too familiar with these problems:

Free accounts don’t convert to paid nearly as often as you would like. A large chunk of users never get to experience the full value of the product. Your platform is littered with dead accounts that are taking up valuable space.

Let’s face it. Today’s users are impulsive and easily distracted. They don’t have the time (or patience) to try and figure things out by themselves.

They expect the product to be intuitive. Easy. And fast.

What’s more, they want more than they paid (or didn’t pay) for, and they want it now.

So, if their first date with your product is anything but silky-smooth, you risk losing out to the competition. Add to that a few, unfairly poor reviews and you’ll be more than just stuck.

So, if their first date with your product is anything but silky-smooth, you risk losing out to the competition. Add to that a few, unfairly poor reviews and you’ll be more than just stuck.

In this book, you’ll learn the simple 6-step strategy used by giants like Mixpanel, Ubisoft, and Outsystems that will get you more loyal clients in a fraction of the time.

Best of all, it’s a process that will easily become second nature.

Learn how to:

Grab your customers’ attention from the get-go.

Make it easier for users to get good at using your product so they are more likely to use it.

Match value with behaviors and get users addicted to your product.

Win loyalty and praise by making clients feel like a VIP.

Involve sales and high-touch support in the onboarding process.

Rinse and repeat, and watch your business grow while you sleep.

Get this right and your new users will thrive with your product, and become lifelong customers.

Or purchase the book now.

Let’s connect. Send me a connection request on LinkedIn or follow me on Twitter.

LATEST BLOG POSTS

Bite-sized user onboarding: How breaking things down can improve product adoption

Product-led growth is a team sport

Why customer onboarding is like a video game (with Super Mario Bros as an example)

The 7 psychology principles responsible for +20% growth for clients

Making the product experience better with sales-assisted user onboarding

The three types of “good” onboarding friction

Help is on the way!

Send me a note with your question (or maybe you just want to say hi!). I reply back to all my emails. No catch. No sales pitch. Just one entrepreneur and marketer helping another.

Free accounts don’t convert to paid nearly as often as you would like.
A large chunk of users never get to experience the full value of the product.
Your platform is littered with dead accounts that are taking up valuable space.

Send me a note with your question (or maybe you just want to say hi!). I reply back to all my emails.
No catch. No sales pitch. Just one entrepreneur and marketer helping another.