Ramli John - Growth Marketing and Conversion Optimization Expert

Product Growth for SaaS

Hey there! I'm Ramli (pronounced RAM-LEE, which rhymes with "valley.")
I help product-led companies convert more of their free users into lifelong customers. I'm the author of the best-selling book Product-Led Onboarding: How to Turn Users into Lifelong Customers.
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Ramli John – Product Growth Marketer for SaaS

  • "I spoke with Ramli to talk about Growth Marketing for my company. He is very knowledgeable, and provided some great insights."
    Grant Sernick Grant Sernick - CEO and Co-founder at LoyolyPRO
  • "Ramli was very helpful in helping me to focus on the right channels and provided some insightful advice."
    Toavina Toavina Andriamanerasoa - COO and Founder at HighSkillPro.com
  • "Ramli gave some very helpful pointers. Talented guy, great listener, and perceptive insights. I'd recommend him to anyone!"
    Lewis Lin Lewis Lin - Seattle, Washington
  • "Ramli helped me define what channels were available for growth, and which top three that I should focus on to maximize my intended outcomes."
    Lars King Lars King - Founder at DailyMeditation.co
  • "Ramli was super helpful. I laid out our issue, our options, and they advised on the best approach, as well as came up with a new, super viable option that we did not think about."
    Jonathan Gillon Jonathan Gillon - Founder and CEO at Roost
  • "Ramli provided a lot of useful and encouraging feedback, and also gave direct advice on what to do next for my company."
    Denis Denis Gorbachev - CEO at Spire
  • "Ramli was very helpful and a great listener. I definitely have a couple really strong take-aways which are going to make me more successful in my product validation."
    Ashley Ashley Asue - CEO at Glasshouse Inventory
  • "Ramli expanded the growth possibilities of my current business by just giving me actionable next steps to follow and sharpened my vision. Thanks!"
    Till Carlos Till Carlos- CEO at Relodeck ApS
  • "I needed to soundboard some ideas on growth strategies for my new business. One of the things we discussed was content creation. Ramli provided insight on his experience with video versus webinars. The rationale he shared was exactly what I was looking for!"
    Jason Perez Jason Perez - Principal at Red Bird Agency
  • "I had some ideas that I wanted to talk out regarding growth in my startup. Ramli understood my perspective and added new insight that helped me see things from a different angle. He's the guy to talk to about growth."
    Steven Santos Steven Santos - Co-founder and Growth at Airdo
  • "Ramli provided me with good questions to stir my information and help me come up with great insight and clarity."
    Pat Garcia Pat Garcia - Raleigh-Durham, North Carolina
  • "Ramli was very useful in helping me evaluate the alternatives that bring the most learning opportunities about the customer with the least effort. I definitely recommend talking with Ramli."
    Renato Almeida Renato Almeida - Product Manager at Ultimate Software
  • "Ramli offered some excellent advise on making my startup leaner in the early phases. He was very enthusiastic, helpful and inspirational. I highly recommend talking with this guy!"
    James Barnby James Barnby -
  • "Ramli provided excellent marketing insights. It is clear that he is talented and knowledgeable marketer."
    Jordan Brown Jordan Brown - Founding Partner at MedPilot Inc.
  • "Ramli helped identify new avenues to pursue as we work to launch our new product."
    Dave Ramos Dave Ramos - New York

MY BEST-SELLING BOOK “PRODUCT-LED ONBOARDING”

If you’ve been in the SaaS space for some time, you’re probably all too familiar with these problems:
❌ Free accounts don’t convert to paid nearly as often as you would like.
❌ A large chunk of users never get to experience the full value of the product.
❌ Your platform is littered with dead accounts that are taking up valuable space.
Let’s face it. Today’s users are impulsive and easily distracted. They don’t have the time (or patience) to try and figure things out by themselves.
They expect the product to be intuitive. Easy. And fast.
What’s more, they want more than they paid (or didn’t pay) for, and they want it now.
So, if their first date with your product is anything but silky-smooth, you risk losing out to the competition. Add to that a few, unfairly poor reviews and you’ll be more than just stuck.
So, if their first date with your product is anything but silky-smooth, you risk losing out to the competition. Add to that a few, unfairly poor reviews and you’ll be more than just stuck.
In this book, you’ll learn the simple 6-step strategy used by giants like Mixpanel, Ubisoft, and Outsystems that will get you more loyal clients in a fraction of the time.
Best of all, it’s a process that will easily become second nature.
Learn how to:
  • Grab your customers’ attention from the get-go.
  • Make it easier for users to get good at using your product so they are more likely to use it.
  • Match value with behaviors and get users addicted to your product.
  • Win loyalty and praise by making clients feel like a VIP.
  • Involve sales and high-touch support in the onboarding process.
  • Rinse and repeat, and watch your business grow while you sleep.
  • Get this right and your new users will thrive with your product, and become lifelong customers.
READ THE 1st CHAPTER FREE
Or purchase the book now.

Product-Led Onboarding Book

    • “Most growth problems start in the onboarding when people signup & leave. Product-Led Onboarding™️ is a must-read for everyone embarking on the critical activity of improving their onboarding. “

      Sean Ellis testimonial
      Sean Ellis –Founder of GrowthHackers.com

       

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