Ramli John - Growth Marketing and Conversion Optimization Expert

Product Growth for SaaS

Hey there! I'm Ramli (pronounced RAM-LEE, which rhymes with "valley.")
I help product-led companies convert more of their free users into lifelong customers. I'm the author of the best-selling book Product-Led Onboarding: How to Turn Users into Lifelong Customers.
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Ramli John – Product Growth Marketer for SaaS

  • "Ramli was very helpful and a great listener. I definitely have a couple really strong take-aways which are going to make me more successful in my product validation."
    Ashley Ashley Asue - CEO at Glasshouse Inventory
  • "Ramli was super friendly and passionate about discussing my startup, MusicBox. He asked insightful questions and offered advice that we'll literally start using today."
    Dave Dave Marcello - Co-founder and CEO at MusicBox
  • "Ramli unmistakably has the startup/entrepreneur mindset, and I'm sure could apply that to almost any topic."
    rhys Rhys Arkins - Founder at Key Location
  • "Ramli was really helpful and gave me some good ideas of what I should be doing next. Great mentor and great advice."
    Isaac Isaac Vigil - Founder at Near TokyoOn
  • "Before you can get users HOOKED on your product, you have to first ensure they start using it. Product-Led Onboarding™ provides a detailed, practical, how-to guide to crafting the perfect onboarding experience. "
    Nir Eyal -Bestselling author of Hooked and Indistractable
  • "Within a 15 minute conversation he had given me several different ways that would allow me to validate my idea and make money while doing it."
    Brandon Vlaar Brandon Vlaar - Co-founder at Lending Loop
  • "Ramli was able to see the 'big picture overview' of my product idea and help refine what the value proposition and benefits are. He also helped me identify key questions for customer development."
    Sunny Sunny Shao - Toronto, Canada
  • "Just talking to Ramli helped me find focus for my business. I usually want to go in every direction, but he grounded me and suggested some simple ways to test my product. He's a real Lean guy. Listen to him, it'll make a huge difference!"
    Violeta Violeta Nedkova - Co-founder at Amazemeet
  • "Ramli provided me with creative ideas and is a very numbers-oriented individual. He took the extra step of providing me with an intro, and I am grateful!"
    Andrei Andrei Ismail - Co-founder at ProgrammerFitness.com
  • "I had some ideas that I wanted to talk out regarding growth in my startup. Ramli understood my perspective and added new insight that helped me see things from a different angle. He's the guy to talk to about growth."
    Steven Santos Steven Santos - Co-founder and Growth at Airdo
  • "Ramli offered some excellent advise on making my startup leaner in the early phases. He was very enthusiastic, helpful and inspirational. I highly recommend talking with this guy!"
    James Barnby James Barnby -
  • "I needed to soundboard some ideas on growth strategies for my new business. One of the things we discussed was content creation. Ramli provided insight on his experience with video versus webinars. The rationale he shared was exactly what I was looking for!"
    Jason Perez Jason Perez - Principal at Red Bird Agency
  • "Ramli was very helpful in giving advice about the best strategy to grow my startup idea."
    Wilbert Wilbert Liu - Yogyakarta, Indonesia
  • "Ramli helped me define what channels were available for growth, and which top three that I should focus on to maximize my intended outcomes."
    Lars King Lars King - Founder at DailyMeditation.co
  • "Ramli provided amazing advice that was completely new to me. He understood the position I was in and give me useful and practical steps I could take."
    Marlon Misra Marlon Misra - Product Manager at The Climate Corporation

MY BEST-SELLING BOOK “PRODUCT-LED ONBOARDING”

If you’ve been in the SaaS space for some time, you’re probably all too familiar with these problems:
❌ Free accounts don’t convert to paid nearly as often as you would like.
❌ A large chunk of users never get to experience the full value of the product.
❌ Your platform is littered with dead accounts that are taking up valuable space.
Let’s face it. Today’s users are impulsive and easily distracted. They don’t have the time (or patience) to try and figure things out by themselves.
They expect the product to be intuitive. Easy. And fast.
What’s more, they want more than they paid (or didn’t pay) for, and they want it now.
So, if their first date with your product is anything but silky-smooth, you risk losing out to the competition. Add to that a few, unfairly poor reviews and you’ll be more than just stuck.
So, if their first date with your product is anything but silky-smooth, you risk losing out to the competition. Add to that a few, unfairly poor reviews and you’ll be more than just stuck.
In this book, you’ll learn the simple 6-step strategy used by giants like Mixpanel, Ubisoft, and Outsystems that will get you more loyal clients in a fraction of the time.
Best of all, it’s a process that will easily become second nature.
Learn how to:
  • Grab your customers’ attention from the get-go.
  • Make it easier for users to get good at using your product so they are more likely to use it.
  • Match value with behaviors and get users addicted to your product.
  • Win loyalty and praise by making clients feel like a VIP.
  • Involve sales and high-touch support in the onboarding process.
  • Rinse and repeat, and watch your business grow while you sleep.
  • Get this right and your new users will thrive with your product, and become lifelong customers.
READ THE 1st CHAPTER FREE
Or purchase the book now.

Product-Led Onboarding Book

    • “Most growth problems start in the onboarding when people signup & leave. Product-Led Onboarding™️ is a must-read for everyone embarking on the critical activity of improving their onboarding. “

      Sean Ellis testimonial
      Sean Ellis –Founder of GrowthHackers.com

       

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Ramli John Speech

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